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Richard Mellor

Take a look at all of the recent posts from Richard Mellor.
Richard writes chiefly about travel, but also food, lifestyle, news and all things London.
When Clients Also Contact Journalists
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How Much Notice Should Press Trips Have?
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Dealing with Rejection
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How detailed should a press-trip invite be?
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Using databases: the importance of recency
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When not to re-use quotes
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Let’s be transparent
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Doomscrolling 
FOOD & DRINK

Befriending foreign-based travel writers
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Baiting for clickbait
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Mutual back-scratching
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A 2022 aim: Travel less, stay longer
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The problematic post-Covid angle
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Client: Where’s our feature?
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The process of list writing
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How best to resend press releases
PR TIPS | TRAVEL

What’s the PR perspective?
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“What are you working on?”
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Supporting your client above all
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Prepping for events
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Adding angles to press-trip invites
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Post-Times dos and don’ts
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Is Arial the way?
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Passing on former contacts
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Ring ring!
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Get the jump on a new publication
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The importance of a good database
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Picking 2022’s hot destinations
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2022’s travel trends
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The quest for press-trip chemistry
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Rising with Raducanu (and other such stories)
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Securing flight, ferry or rail support
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The perks of specialism
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Three (or five) is a crowd
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A sentence per client
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In times of ridiculous urgency
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