The A-Z of pitching to City AM

Did you know that City AM is the biggest publisher of business news in the country?

It’s an exciting time for the publication and there are myriad ways for PRs to get involved as their universe is expanding into video, podcast, and even lifestyle.

In this Roxhill eBook, you’ll find an A-Z guide to this essential business title, all taken from our exclusive in-person interviews with the publication’s top editors.

So, get clued up with our free, downloadable guide and then get pitching.

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Home Pitching guides The A-Z of pitching to City AM
Roxhill's Guide to the Best Newspaper Profile Slots - Contents

Profile slots are PR gold dust.

Interviews allow someone’s character to shine and are popular because they often reveal characteristics audiences may not already know.

In this pitching guide, we’ll explore the highly-coveted profile slots in The Times & The Sunday Times, The Observer & The Guardian, The Financial Times and more. 

For each opportunity, we’ve listed the best person to pitch to (correct as of June 2025), recent interview subjects, and what access the writer will need to the subject. 

Want to get your client featured in City AM?
Get the inside edge with our exclusive guide.

We’ve put together this behind-the-scenes guide to help you secure a coveted mention or profile in City AM. It’s filled with all the information and advice you need on how the publication works, how to stand out in editors’ inboxes and what they’re looking to cover now.