Financial journalists cover the people, institutions, data, and events that shape the economy and markets. Their reporting helps the public, investors, and policymakers understand how money flows, is regulated and why it matters.
Using the Roxhill Media database, we have identified below the key financial journalists you need to have on your press lists. In most cases, financial journalists cover a specific beat within the sector, such as banking or markets. For ease, we’ve grouped the journalists accordingly below so you can more easily target the right people.
*The journalists’ job title and publication are correct as of March 2026.
1. Banking journalists
Financial journalists covering banking and financial institutions report on a wide range of organisations, including commercial and investment banks, hedge funds, private equity firms, and insurance companies.
Their work often examines how these institutions operate, the risks they take, and the broader implications for the financial system. Coverage can include developments in financial regulation, as well as analysis of financial crises or systemic risks that may threaten economic stability.
Journalists in this area also investigate misconduct, highlight potential vulnerabilities within the system, and assess how regulatory changes affect both institutions and the wider economy.
Laith Al-Khalaf
Banking & Fintech Journalist
Financial Times
Kalyeena Makortoff
Banking Journalist
The Guardian
Ben Martin
Banking Journalist
The Times
2. Investment Management journalists
These reporters write about how investment firms manage portfolios across asset classes such as equities, credit and fixed income, and private markets.
They cover fund managers, fund performance, investor flows, new product launches, and competition among asset managers, while also analysing regulatory changes, fee structures, and industry trends such as ESG investing and technological innovation.
Their work often examines risks within the investment system and the growing influence of large asset managers on financial markets as well as actively managed versus tracker funds.
Emma Dunkley
Asset Management Journalist
Financial Times
Leonard Kehnscher
Asset Management Journalist
Bloomberg (EMEA)
3. Markets and economics journalists
Markets journalists cover developments across equities, bonds, currencies, commodities (like oil and gas), and derivatives, explaining the factors that drive price movements and investor sentiment.
Their reporting interprets economic data, central bank decisions, geopolitical events, and trading trends to help audiences understand market volatility, risk, and global financial dynamics.
Chris Price
Markets Journalist
The Daily Telegraph
Jack Barnett
Economics Journalist
The Times
Ian Smith
Senior Markets Journalist
Financial Times
Sam Fleming
Economics Journalist
Financial Times
3. City journalists
Journalists covering the City of London report on the institutions, policies, and trends shaping one of the world’s leading financial centres.
Their work includes coverage of banks, insurers, asset managers, exchanges, and professional services firms, as well as regulation, economic policy, Brexit-related developments, and the City’s global competitiveness.
They also analyse capital markets activity, investment flows, and emerging areas such as fintech and sustainable finance, explaining how changes in the Square Mile affect the UK economy and international financial system.
Tom Saunders
Financial Journalist
Daily Telegraph
Samuel Norman
Senior City Journalist
City A.M.
Simon Hunt
City Journalist
City A.M.
Jill Treanor
City Journalist
The Sunday Times
4. PR pitching advice
1. Align your pitch with the financial calendar
Think about the reporting season calendar, rate decisions, Bank of England announcements and how the journalists you are pitching may be affected by these set-pieces in their diaries.
2. Lead with a strong financial angle or hook
Open with a clear, data-backed angle tied to a live market trend and relevant to the journalist’s specific beat.
3. Keep it concise and credible
Get to the point quickly, avoid promotional language, and support every claim with solid research or expert commentary.
4. Read the publication and understand the journalists’ beat
Don’t pitch without researching the kinds of stories the journalist covers, the angles, and if they’ve recently written on your topic.
5. Build lasting relationships
FINANCIAL JOURNALISTS AND BROADCASTERS
Frequently Asked Questions
How do I know which journalist is right for my story?
Start by looking at the different categories in this article: Banking, Investment Management and Markets and Economics journalists and City journalists. Then have a look into the recent articles of the journalists and think about who has written recently about a similar topic to yours.
How do I build a relationship with financial journalists?
The best relationships are built in person. Attending industry events and webinars open doors that emails never will. Roxhill host regular webinars and events where you can connect with journalists directly.
When is the best time to pitch to a financial journalist?
Financial journalists are busy throughout the year. Finding the best window of opportunity to pitch means thinking carefully about the topics they cover, the reporting season calendar, and other regular announcements. How are the journalists you’re pitching affected by these set-pieces in their diaries? And can you use these dates to your advantage?
For more on pitch timings, take a look at our guide for tips and tricks.
How do I find financial journalists in the UK
The best way to find financial journalists in the UK is through the Roxhill media database.
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