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Journalist Profiles – A New Look From Roxhill

Home PR Insights Journalist Profiles – A New Look From Roxhill

As journalist profiles are one of Roxhill’s key features, we thought it was time to give it a facelift. Browse and find relevant journalist information more easily and faster than ever before with our new, sleeker look.

 

New features include:

  • A Live Content window
  • The ability to search for keywords, topics, company and company sector within a journalist’s profile
  • A visual timeline tool to help you tailor your search for content within a specific time period
  • A view into each journalist’s colleagues and peers, so you can more easily find other journalists relevant to you
  • An Interview tab with exclusive notes and videos from Roxhill events

Organise and develop your media contacts strategy

See all key information at a glance with a single-window overview of a single journalist’s content. Whether you’re reading up on a new journalist you’ve found or checking in on what your key contacts have been writing about, you can now see it all in one place.

You can scroll the window horizontally to view multiple content columns, or delve deeper with the usual navigation bar.

Gain in-depth insight into journalist coverage

You get more than just journalist contact and bio details with Roxhill; get analysis of the topics, sectors and companies each journalist has been writing about. Click into the coverage tab to see a full breakdown of topics, companies and sectors each journalist has covered.

Clicking into specific topics, companies or sectors will bring up a view of the articles. Effortlessly prepare for your pitches by reading up on the journalist’s recent headlines, within just a couple of clicks.

“The real power behind the new journalist profiles lies in the ability to filter live content by topic or keyword, in order to get to the information you care about. As part of the redesign, we tried to consider the users’ needs first and foremost, as we do with all of the projects we engage with.” – Karl, Roxhill’s Senior Product Designer

Monitor journalist coverage on Social Media

You get more than just journalist contact and bio details with Roxhill; get analysis of the topics, sectors and companies each journalist has been writing about.

Use the keyword search to find relevant Twitter or Instagram posts, and tailor your results by selecting a specific time period with our new calendar and timeline features.

Discover colleagues and peers

Unique to Roxhill, you can now browse through a journalist’s suggested colleagues and peers. Discover other journalists within the same publication, and similar journalists that cover the same topics and/or sectors in the Colleagues and Peers tabs.

Watch back interviews

As part of Roxhill’s 15:1 Programme, we host and record our 15:1 interviews with key journalists, and host them on our platform. You can now access exclusive interview summaries and watch interview clips from within a journalist profile.

Browse our other webinar replays for key insights directly from the journalists you want to target.

Prep for your next pitch with advanced briefing notes

Get all journalist details together at the press of a button, ensuring you and your client are properly briefed with the best media intelligence. Our briefing notes include biographies, notes, analysis, headlines and tweets.

 

Access the platform here and explore the new and improved journalist profiles.

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