2025 Top 10 Food Journalists to Follow 

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Establishing strong bonds with the food journalists covering your culinary and hospitality topics boosts the likelihood of gaining media exposure.

However, breaking through the noise and getting noticed by the UK’s top food journalists is no small feat. With countless pitches competing for attention, standing out requires a strategic approach—and it all begins with research.

Food PR Matters

Food, drink and catering are growing sectors in the UK, and to navigate the selection of brands or to find the best place to eat out, people trust the features published in both online and offline publications. 

These articles, features and placements shape consumer perceptions, influencing their decision making and can paint your brand in a positive light

And, as a PR, you rely on food journalists to help you get in front of readers, secure regular media coverage, and connect with your audience in a meaningful, trusted way.

For that, you need a good network of writers and editors you can approach with pitches and get your brand regularly mentioned in the media.

Get Noticed by Food Journalists: Overcome 3 Challenges

Top food journalists receive hundreds of pitches each week, so securing their interest demands more than just a compelling story. It requires precision, relevance, and a tailored approach.

1. Approach The Right Food Journalists

The foundation to build and nurture these relationships is to research thoroughly who covers what: which food journalists write about your specific topic. This ensures your pitches are relevant and more likely to be featured in your target publication. You can pinpoint the right journalists by using PR Media Database tools, that are updated regularly and offer accurate info.

2. Making Your Pitch Compelling

Don’t just pitch facts, weave the information into a compelling story people want to read. Don’t forget the high-quality visuals to accompany your pitch. You can also offer a new angle to a recurring or trending topic. Food journalists also like statistics and data to support evidence and give more weight to information. If you have an expert on a specific topic who can offer insights, include a quote from them. 

3. Connect When Not Pitching

Interact with food journalists outside of work: 

  • Follow them on social media and share their articles your connections might like. 
  • Participate in networking events and introduce yourself personally

Nurturing Relationships with Food Journalists: Gain Competitive Advantage

Building connections with food journalists,  helps you become their go-to PR, meaning they will contact you for stories, or your pitches will more likely be accepted.

Established relationships help:

  • Increased media exposure: Strong relationships make journalists more likely to consider and cover your stories.
  • Boost credibility: Position your brand as a trusted source for reliable information.
  • Stronger brand visibility: Effective journalist engagement ensures your messages reach the right audience through the best media channels.
  • Long-term collaboration: A positive connection can lead to ongoing opportunities for features, interviews, and exclusives.

Xanthe Clay, Freelance Food Writer for The Daily Telegraph and Sunday Telegraph

Xanthe, a freelancer journalist since 1999, writes about the food, food industry and recipes for The Daily and Sunday Telegraph.

UK food and drink journalist Xanthe Clay

Sectors

  • Consumer Goods Food and Drink

Publications

Jay Rayner, Columnist, The Observer

Jay is an award-winning writer, journalist and broadcaster. He is a features writer for The Observer and a restaurant critic.

Jay Rayner Food Writer Restaurant Writer

Sectors

  • Restaurant Reviews
  • Consumer Goods and Food & Drink

Cassie Best, Food Director, Good Food Magazine

Cassie has been working as Food Director for Good Food Magazine since 2020, where she mainly focuses on dishes and recipes.

Food Director Cassie Best

Sectors

  • Consumer Goods and Food & Drink

Publications

Mike Daw, Freelance Journalist, The London Standard

Mike writes the weekend guide pieces for The London Standard, and he also does freelance work.

Mike Daw Freelance Food Writer

Sectors

  • Consumer Goods and Food & Drink

Publications

Kate Krader, Food Editor, Bloomberg

Kate covers food, including restaurants, top chefs and food travel destinations.

Kate Krader Food and Drink Journalist

Sectors

  • Consumer Lifestyle
  • Consumer Goods and Food & Drink

Publications

Emma Hartfield, Health Editor, Good Food Magazine

Emma Hartfield is the Health Editor at Good Food and Olive. She has 24 years of experience writing for health and food magazines and newspapers. She oversees all health, nutrition and fitness-related content at the desk.

Emma Hartfield Health Editor

Top Stories

Sectors

  • Consumer Goods and Food & Drink

Publications

Hannah Twiggs, Commissioning Editor, The Independent

Hannah is the Editor for The Independent’s Food and Drink section, the IndyEats magazine, and she also works as the Editorial Lead for commercial wine content, commissioning, editing and writing food and drinks news, features, opinion pieces and restaurant reviews and guides.

Hannah Twiggs Commissioning Editor

Sectors

  • Consumer Goods and Food & Drink

Publications

Louella Berryman, Cookery Editor and Food Writer, Hearst UK

Louella covers everything from how to host a dinner party to the latest research on fermented foods and gut health. 

Louella Berryman Food and Drink Journalist

Sectors

  • Consumer Goods and Food & Drink

Publications

Clare Finney, Freelance Journalist

Clare freelances for various titles, such as The Times, Guardian, Vogue, Telegraph, iPaper, Evening Standard, Delicious Magazine, BBC Good Food, and Foodism. 

Clare Finney Freelancer Food Writer

Sectors

  • Consumer Lifestyle
  • Consumer Goods and Food & Drink

Ellie Smith, Deputy Editor, Country and House

Ellie is C&TH’s Deputy Online Editor, covering topics surrounding health and well-being, food and drink, culture and entertainment.

Ellie Smith Deputy Editor Country and House

Sectors

  • Consumer Lifestyle
  • Consumer Goods and Food & Drink

Publications

Get started with Roxhill's PR and Media Database today!

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Top PR Agencies in London and the UK

Get started with Roxhill's PR and Media Database today!

Top PR Agencies in London and the UK

Discover the future of PR – easy, powerful, precise.

Try Roxhill and start building rewarding connections with the world’s media today!

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