2025 Top Education Journalists You Should Know

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To secure media coverage in the education sector, you need to contact and build relationships with education journalists.

To get started, use a reputable media database to identify and create a targeted media list of influential journalists in the education sector. This ensures you’re connecting with the most relevant journalists for your story. Once your media list is ready, start building relationships by reaching out and sharing press releases tailored to their specific interests and beats.

Here’s a list of the top 10 education journalists to kickstart your next PR campaign…

Top 10 Education Journalists

An education journalist is a professional who covers stories in specific educational topics, such as exams, school issues, higher education and many more.

Andrew Jack, Global Education Editor, Financial Times

Since 1990, Andrew Jack has been a dedicated journalist across multiple sectors, such as accountancy and pharmaceuticals. However, Andrew shifted his focus onto Education in 2018, where he reports on higher education, business schools and life after school.

Topics

  • Higher Education
  • Business Schools
  • Subjects

Publications

Anna Davis, Education Editor, The London Standard

Anna Davis has been reporting on education since 2010 at The London Standard. Coverage includes Academies, Independent Schools and Exam & Standards.

Topics

  • School Issues
  • Higher Education
  • Education Policy

Publications

Eleanor Busby, Education Correspondent, PA Media

Eleanor Busby is an Education Correspondent at PA Media, specialising in the education sector.

Topics

  • Exams & Standards
  • Education Policy
  • Independent Schools

Eleanor Harding, Education Editor, Daily Mail

In 2015, Eleanor Harding was promoted from Staff Reporter to Education Editor. Since then, Eleanor has reported on a range of topics, including Student Loans, Teachers, Tax Policies, and many more.

Topics

  • Higher Education
  • Exams & Standards
  • Independent Schools

Publications

Emma Yeomans, Education Reporter, The Times

Emma Yeomans started at The Times as a Graduate Trainee and has now been an Education Reporter for three years. Emma was the winner of the MHP 30 To Watch, News Category in 2022.

Topics

  • Social Affairs
  • Higher Education
  • Private Schools

Publications

Nicola Woolcock, Education Editor, The Times

In The Times, Nicola Wollcock has been reporting on education for over twenty years, covering various issues, including policy, from primary to tertiary education.

Topics

  • Higher Education
  • Private Schools
  • School Issues

Publications

Poppy Wood, Education Editor, The Daily Telegraph

Poppy Woods is an Education Editor at The Daily Telegraph, covering a range of topics, including Education Policy, Educational Performance and Exams & Standards.

Topics

  • Higher Education
  • Independent Schools
  • School Issues

Richard Adams, Education Editor, The Guardian

Richard Adams has been reporting at The Guardian for over 20 years and started to cover education in 2013. 

Topics

  • Universities
  • School Issues
  • Exams & Standards

Sally Weale, Education Correspondent, The Guardian

Sally Weale is an Education Correspondent at The Guardian with over 10 years of experience.

Topics

  • Higher Education
  • School Issues
  • Education Policy

Publications

Vanessa Clarke, Education Reporter, BBC News-Current Affairs

Vanessa Clarke is an Education Reporter at BBC News – Current Affairs, regularly contributing to coverage of education issues across the United Kingdom and providing in-depth analysis on current educational trends and policies.

Topics

  • Education Policy
  • Primary Education 
  • School Issues

Publications

Key takeaways

Building a close rapport with these journalists increases your chances of getting media coverage in the education sector.

Enhance your media relations by cultivating personal connections with these influential education journalists. Invite them for coffee or lunch to establish rapport and increase the likelihood of your press releases being published. Building genuine relationships sets you apart from PRs who rely solely on cold outreach.

Build Rewarding Media Connections. Faster.

Expand your media relations with education journalists using Roxhill's PR software and media database.

HOW IT WORKS
Calum Ross, Education Correspondent, The Scotsman

Build Rewarding Media Connections. Faster.​

Calum Ross, Education Correspondent, The Scotsman

Expand your media relations with education journalists using Roxhill's PR software and media database.

HOW IT WORKS
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