Try It

Introduction Of The Edit Button

Home Roxstars Introduction Of The Edit Button

Introduction of the edit button

As I write this, I’m on the briefest of mini breaks, in Marseille. Thanks to the pandemic, I’d forgotten how brilliant it can be to visit a new city but luckily I’d remembered to use one of my most trusted preparation tools before I got on the plane: asking Twitter for recommendations.

Despite its reputation for being a pit of savage abuse and outrageous opinions, I’ve always found the social media platform a great source of breaking news, links to interesting articles and a way to find and communicate with like-minded people. (That’s not to say I haven’t had my share of nastiness over the 12 years I’ve been tweeting…)

Thanks to Twitter I got some brilliant restaurant tips for my trip, from people I know and a smattering from PRs and suppliers too, proving that it’s still a useful tool for both the media and ancillary industries. For PRs, it’s always worth keeping an eye on what editors and key writers are talking about.

But what will the story of the day, Tesla tycoon Elon Musk’s purchase of the platform, mean for Twitter users? His idiosyncratic approach to business, and communications, is a little worrying but I hope it might mean nothing more radical than introducing an ‘edit’ button – and that we can carry on finding gems as we scroll.

What Lisa Thinks…

HM The Queen’s Platinum Jubilee celebrations have, thus far, brought me fewer releases than, say, Mother’s Day or even Earth Day, but things are hotting up. I love this straightforward merch info pack.

We're more than just a database

Sign up now and see how you can distribute winning campaigns every time.


When Clients Also Contact Journalists


Met Gala Anticipation


Similar Posts

Other Posts by

News & Updates

Subscribe to our newsletters

Tomorrow's Business Roxstars

We use cookies to enhance site navigation, analyze site usage, and assist in our marketing efforts. Accept cookie settings by clicking the button.
You can view our Cookie Policy or Privacy Policy.