My predictions for 2025

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My predictions for 2025

1) Elon Musk and Donald Trump will fall out. The only question will be how much government money has been funnelled his way before then, while he rants about government inefficiencies and sacks swathes of people who do jobs he doesn’t understand (like regulate nuclear power stations).

2) The Unions and the Labour Party have a serious row which means Reform just keeps rising.

3) The stock market crashes, which gives small relief to the active fund management sector since suddenly even index trackers are losing money.

4) Banks have just enjoyed their best year for trading revenue in ages. This means an inevitable scandal this year as that all unravels.

5) CEOs will quit at a faster pace than ever. PRs will have to try and explain that this is because they are simply not paid enough.

6) Business journalism’s shrinking act (except Bloomberg) will accelerate and some big name news providers will fold or merge, perhaps including Reuters.

7) Tortoise’s takeover of The Observer will be seen as a model of how not to do it.

8) Some of the big money paid to build mega international PR firms will start to look like a waste. Expect more cost cutting.

9) The hollowing out process in journalism and PR of anyone over 50 will continue. Soon, no one who can remember anything before 1980 will be in employment.

10) Labour will have a massive PR win, but not soon enough to save the job of Rachel from Accounts. Reeves has to go.

Happy New Year.

Please send candidates for press release of the day to: Simon.english@roxhillmedia.com

Press release of the day

Attacks on UK companies by US activist investors has reached a 3-year high, says this from Alvarez & Marsal.

It says: “The UK continues to be the most targeted country in Europe for investor activism, and the fourth worldwide, with 42% of all activist campaigns launched in Europe in 2024 targeting UK companies, totalling 59 companies, the same number as seen in 2023.”

Stories that will keep rolling

1) Firms to raise prices due to tax and wage increase. BBC

2) Starmer hits back at Musk. FT

3) London is Europe’s most congested city. Guardian

4) FTSE 100 bosses make more money by 2025 by noon today than average worker in a year. Guardian

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