The best real-time media intelligence tools. Roxhill is the only topic-led media database with in app social feeds, weekly webinars with journalists, and more. We help you deliver winning PR campaigns every time.
We’re a team of professionals with experience across the B2B and consumer PR landscape, and national publications, so we know what you need in a database.
Alex Northcott, our CEO, founded the original PR database Gorkana in 2004, sold it in 2010, and returned in 2015 with a desire to better the system.
Roxhill’s functionality goes above and beyond the traditional telephone directory, and we strive to help educate PRs in the changing world across both professions – PR and Journalism.
We’re more than just a database. Our close relationships with the journalist community means we can help answer your key questions:
Choosing Roxhill gives you access to weekly interviews with top UK journalists hosted by former Sunday Times commissioning editor Alessia Horwich, who heads up our Editorial team, and PR expert Emma Cripwell, giving all the info you need to pitch like a pro.
CEO, Roxhill Media
Alex founded Roxhill Media in 2015. He was the founder of Gorkana in 2003 and sold the business to Durrants in 2010, which became the Gorkana Group. He has over 18 years’ experience in the PR industry having worked at Morgan Stanley and JP Morgan.
Alessia is the Editorial Director at Roxhill Media. She leads all our consumer webinars and works with the top newspaper and magazine editors in the UK to help PRs deliver high quality stories and secure excellent coverage. She is also a journalist who has spent the last decade travelling the globe, writing stories for UK national newspapers such as The Sunday Times, where she spent eight years on the travel desk, first as Digital Travel Editor and then Commissioning Editor. She continues to write for titles such as The Telegraph, The i Paper and The Independent.
Michael joined Roxhill Media in 2015. He hosts our business webinars and works on the sales team. He has over 20 years’ of working within the communications industry having worked in agency and at KPMG. He joined Gorkana as a Director in 2006 to head its corporate PR offering.
Debbie joined Roxhill in 2016 after a PR career spanning over 25 years, spent in leading consultancies Citigate Dewe Rogerson and Smithfield Consultants (now part of the Edelman Group). At Roxhill Media, she oversees the client management team.
Rob joined Roxhill Media in 2019 as the Sales Director responsible for the U.S. He has over 25 years of industry experience as a reporter covering the bond markets as well as a PR executive in the financial services and technology sectors. He joined Gorkana in 2007 as US Director and prior to joining Roxhill Media had his own PR agency.
Emma is a media consultant for Roxhill Media and the Publicity Director for The Pig Hotels. After a career working in publicity for Berry Bros. & Rudd and Ann Scott Associates, Emma founded her own consultancy. Angel Publicity, was comprised of a travel division and children’s books division. In August 2016, she sold Angel Publicity to Paul Charles, Richard Branson’s former communications director. Paul formed The PC Agency where Emma was the Managing Director of a 23-strong company. Emma left The PC Agency in 2018.