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The PR's Guide to the BBC: The Business Edition​

There is more than one way to approach the BBC. Learn how to pitch your stories, and gain insight into the big changes for the organisation in 2022.

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Home Pitching Guides The PR’s Guide to the BBC: The Business Edition

Discover how best to pitch to the BBC

The BBC covers all aspects of business and finance for both the UK and global markets. It distributes business news and dedicated programmes via a number of media including radio, TV and online. This is a challenge for those seeking to engage with the BBC on the business agenda. Find out:

  • Is your story suitable for the BBC?
  • Who makes the decisions, from the new Work and Money Unit to the Salford Hub?
  • How does information flow from one department to another?

Discover all that and more, with our free Guide to the BBC.

Roxhill gives you everything you need to target the right journalists, fast.

If you are trying to engage with key journalists, Roxhill’s topic-led media database will give you the insight you need to PR your stories with greater ease, accuracy and efficiency.

If you want your stories to really stand out from the crowd and catch the attention of the right journalists at the right time, sign up for a free trial today.

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