Working like we do
Throughout my career as a digital journalist, I’ve started every working day in the same way: by browsing news, trending topics, agency imagery and noteworthy features relevant to the audience I’m writing for. Come 9am, links to any findings are shared with my editorial team – nowadays via a Slack chat.
What Bridget Thinks…
“Here’s a delightful little agency brand recap: Meme-esque ‘Little Miss’ characters by way of Halpern’s clients. My fave is ‘Little Miss Would Rather Be In Bed’ (the alter ego of sleep health brand This Works). Cute – and memorable.”