What Makes a Good Image
The images you send to journalists are meant to strengthen your pitch. They need to be smart, savvy images that will create a good first impression and help to tell a story.
High-resolution images are essential
Receiving images in a state ready for print is extremely helpful for the journalist you’re pitching to. Should your pitch be successful, the journalist won’t have to chase you for another version of the same image.
A PR's Essential Checklist for Pitching
We talk to journalists every day to find out how PRs can stand out.
The basics
Get the journalist’s name right: simple but crucial.
Subject lines should be a description of what you are about to pitch. Make it short, strong and relevant. An enticing headline will be the difference between a journalist deleting or opening your email.
Discover how to pitch to the UK national newspaper glossy supplements with our Supplements Guide
We’ve compiled the top tips from our webinars with the editors of the leading seven glossy newspaper magazines. Download our guide and learn the best time to approach editors, top tips on how to secure coverage, and more.
Top tips for pitching to The Times Weekend & Harriet Addison
Find out how titles on the newsstand are planning to approach coverage once we’re faced with the new normal.
Overview
The Weekend section goes to press on a Thursday afternoon. Harriet is going to start going into the office on a Thursday as soon as possible, so she can see the pages on a big screen which will speed the process up.
