Client-Exclusive Guide:
Do you know why so many press releases fail to hit their mark, or how to best interest a journalist in your pitch?
Whether you want to improve your client’s chance of featuring in a round-up, or to discover the best way to develop an idea for a long feature, we’ve got the answers.
Brush up on the basics: How to contact journalists, the best way to organise press trips, perfecting your press releases, pitching to journalists, how to get featured, and more.
From conversations with Lisa Grainger and Richard Mellor, our Travel writers for Roxtars, our daily lifestyle PR newsletter.